Using the terms “telemetry” and “spyware” interchangeably makes the former seem more nefarious and the latter less nefarious. I understand where you’re coming from but I wouldn’t want to see the term “spyware” diluted to include anonymised data about how users are using product features.

That’s not to say telemetry data is fine or that a company might claim to only use telemetry data isn’t actually using spyware.

Nope. And the goal of protests aren’t necessarily to force change, it’s often just as much about raising awareness and attempting to change the discourse with those who hold power. So I think these headlines don’t do the movement justice.